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Mumbrella360 video recap: Is decision science adland’s ‘Get out of la-la land’ card?

In this Mumbrella360 Ten Minute Talk video recap, Paul Fishlock, principal, Behaviour Change Partners, talks about the role behavioural science could play in advertising’s future. He discusses why two out of three CEOs think marketing people are untrustworthy and disconnected and how …Mumbrella360 video recap: Is decision science adland’s ‘Get out of la-la land’ card?

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